If this is your first time reading, I recommend you start with a new B2B SaaS venture and table of contents of biweekly posts for the past eight weeks.
tl;dr I’ve made some progress so far but am really stuck trying to validate a SaaS product idea. I know the best validation is paying customers but am scared of reaching out and potentially having to restart the process if it doesn’t pan out; I share insights about the construction industry, how others validated their SaaS products, how to ship an MVP for SaaS, highs and lows these past 2 weeks and more.
The short version? Get 10 paying customers — without building anything.
You can even do it without even building a website. Possibly even without mockups or wireframes.
The “less” things you have to show (best yet: nothing to show at all except words — sell the “dream”, baby!) while still getting 10+ people to pay you — you’ve validated your SaaS product. Plain and simple.
It’s one of the easiest things to say and the hardest thing to do… I know.
I. My current status so far
II. Sharing insights about the construction industry
III. How five companies validated their SaaS products
IV. On shipping an MVP for SaaS
V. Applications for me
VI. Highs and lows these past 2 weeks
VII. Lessons learned
When ten people say they’ll give you money if you build this thing, that’s the only validation that counts.
- Jason Cohen, WP Engine